think about which items should be prioritized and how much effort you can afford to put into each Determine who will help you. Chances are you need help in one or more of these areas. Identify and align your resourc early. Phase II: Build your visibility toolkit Create your media kit. You're going to be ayourself. Don't skimp on your head shots, hire a professional to present you in your best light. If you speak in public, collect a reel of clips from recent engagements. Organizations will be more likely to hire you if they can see you in action. Improve your bio/build your website. Do not hesitate to promote yourself on your website. Make sure your bio makes you feel like the expert you are and presents your credentials clearly and prominently. Remember to be interesting! If you are a solo practitioner, make sure you employee email list have a website that not only supports your position as a visible expert, but also offers clear calls to action and conversion mechanics. Get ready to blog. Blogging, combined with SEO, is one of the easiest ways to gain visibility. Learn how to blog well and make sure you have a great platform available to make your voice heard. Configure your conversion tools. Conversion mechanisms are an important way to turn blog readers and web visitors into leads. Install them as soon as you start your new writing push. Configure your social media profiles. Start with LinkedIn and make sure your profile is complete. Later, you might want to add Twitter, Facebook, and YouTube. Select and prepare your messaging platform. You will need a platform designed to send out mass emails. Whether it's Salesforce